[This case study is an excerpt from an interview of Mr. Rajan Patel with Hrishikesh Jobanputra, You can watch the video excerpts as well as read the transcript of the full interview here]
It was a fine evening of 2013 when, Mr. Rajan Patel, just finished scrutinizing the book “Hot, Flat and Crowded” by Thomas Freidman. He started to realize how ignorant he had been towards understanding the value of our mother nature. An entrepreneur at heart, Rajan began to think of viable ideas which can help him serve nature and at the same time, makes for a good business.
An intersection of contribution for mother earth, which can also support him economically.
His idea went onto a hatching phase where he meet communities who were equally interested in the idea of saving mother earth. He saw a potential to cater to the demands of organic food products. His idea took flight there and then. He decided to provide this healthier food choice to people by promoting organic food. This became the first draft of Greenobazaar.com.
As the starting point, He gave the first contract of the website building to a local Magento developer. They promised to make the website live in one month but it took them nearly four months to make the site functional. When the site was finally ready, Mr. Rajan had an important realization. The site control panel was too complex and not easy to work around with.
Suddenly, Rajan felt as if his dream of launching this business is getting to nowhere. Things were much more complicated than he originally thought.
Right at that point, Rajan came across an ecommerce seminar by eComNation. As if it was a divinve intervention, Rajan immediately signed up and when he came out of the seminar, his mind was crystal clear. He found a company he was looking for:
"I really felt very fortunate that I met eComNation at the right time before launching my website. I thought that they were the right people who would be able to tame the technology elephant that I was struggling with. After the seminar I met Chirag and we sat in his office and discussed my vision with him. He made me understand how I should not waste any more time and move over the past. Something inside me made me believe in him and we shook hands to move towards a better future.”
In just a few weeks, Rajan saw his dream transforming into a reality. In his own words, Rajan expressed his gratitude for eComNation:
“After four months of using the website, all of my expectations have come true. My previous website that I thought was good was nothing compared to what eComNation had delivered. The backend that was to be used by us was really user friendly and within few hours, we were able to know in and out about it."
Stories like these are not uncommon here at eComNation. Over and over again we have seen young and enterprising entrepreneurs struggling to get a respectable ecommerce site launched. And that’s where eComnation comes into the picture. Bringing lot more certainty and ease in launching a high quality ecommerce presence.
He concluded by saying:
“Choosing eComNation as a platform is whole another story, but before starting your eCommerce journey, you must at least talk to the consultants who I like to refer as ‘E-wise’. They will provide the best solution to your problem."
Greenobazaar.com has started to spread its wings in India and abroad. Using the power of eComNation ecommerce platform, Mr. Rajan’s vision of making the world healthier is coming one step closer every day. Take a look at his website and experience his vision come to life.